圣贝拉联合世界钢琴艺术家郎朗发起“予生致爱”母亲节音乐会以音乐疗愈人间

时间:2022-05-09 15:00:55阅读:69854
5月8日母亲节,高奢月子护理品牌圣贝拉母婴护理中心(SAINT BELLA)联合世界钢琴艺术家郎朗,共同发起“予生致爱HEALING LOVE”母亲节线上音乐会,以音乐疗愈人间
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圣贝拉联合世界钢琴艺术家郎朗发起“予生致爱”母亲节音乐会以音乐疗愈人间
圣贝拉联合世界钢琴艺术家郎朗发起“予生致爱”母亲节音乐会以音乐疗愈人间
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5月8日母亲节,高奢月子护理品牌圣贝拉母婴护理中心(SAINT BELLA)联合世界钢琴艺术家郎朗,共同发起“予生致爱HEALING LOVE”母亲节线上音乐会,以音乐疗愈人间,其创新campaign刷屏朋友圈,成母婴护理行业母亲节唯一“出圈”品牌。

郎朗首次举办母亲节演奏专场

献曲圣贝拉艺术疗养

据悉,此该场音乐会在“郎朗Piano”微信视频号全球独家直播,亦是郎朗成为父亲后,首次在母亲节以线上音乐会的形式与听众见面,音乐会由采访纪实video、特别环节圣贝拉改编版钢琴曲《奉献》、巴黎演奏会构成,片中郎朗向观众娓娓道来,艺术疗养对于新生家庭的意义,以及母亲这一角色在他钢琴家人生中,占据不可或缺的力量。

众所周知,郎朗罕有会在线上进行专场音乐会演奏,此次选择联合圣贝拉,共同献礼母亲节,他表示“音乐的波动,能带给孩子和母亲安全感和治愈感”,其艺术态度与圣贝拉艺术疗养坐月理念一拍即合。音乐会直播当晚,献曲《爱之梦》、《哥德堡变奏曲》、《茉莉花》等曲目,选曲紧密关联家与爱,堪称母亲节当晚最疗愈演奏。

“月子会所天花板”圣贝拉

提供女性高阶情绪价值再出圈

成立于2017年的圣贝拉,秉承西尔斯亲密育儿理念,拥有源自中国台湾的资深产后护理团队,24小时1v1护理模式,护理人员皆持证上岗,360度贴心照护及科学护理模式,仅5年时间,迅速占据中高端家庭消费心智。

致力精心疗愈用户身心灵需求,把洞察用户需求这一服务准则做到极致,此次母亲节线上音乐会,以“一封寄给妈妈的电子邀请函”、“双人联排演奏会虚拟门票”等细节物料刷屏朋友圈,80万人预约门票,近200万名网友同时在线观看音乐会。此外,圣贝拉全国门店入住客户可收到品牌方寄出的CD样式实物邀请函,将节日仪式感拉满。

艺术疗养火花碰撞古典乐

呵护新生家庭

圣贝拉艺术疗养由古典音乐、艺术鉴赏、夜读诗选3个系列构成,可治愈并缓解频发的产后抑郁症,让妈妈们在产后依旧能够拥有对美的追求,更深刻地感受生命的美妙,感受内心触动的愉悦。同时,艺术疗养旨在让更多国内新生家庭在宝宝初生阶段树立艺术教育观,对后代进行艺术素质的培养,让下一代更好地接受美学文化的熏陶,激发他们对精神世界的美好向往。

此次与郎朗联合完成的母亲节独特献礼,愿通过其品牌力量,传递美好与温暖。艺术无国界,也希望用音乐疗愈人间,献上致敬每一位母亲,这一生的旋律之歌。

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